Episodes

Crafting a Brand Strategy, part 2

What's a taco whisperer? What does it have to do with brand strategy? How do you convince business executives to travel with you to eat tacos? Scott Porter answers these questions and more in the second part of our interview. We started it last week and now you'll get to finish it. You'll also learn why San Antonio, TX, is a great place to get tacos and that Scott needs to visit soon!

Turn “Maybe” into “I Will”

Looking to build your training career? My guest for this episode of the Career Challenges Podcast is Nelson Toriano, a personal trainer and author of "For the Fit But Poor Personal Trainer." He's a personal trainer and he's also teaching financial planning for personal trainers!

How to Position a Start-Up

How do you find funding for your disruptive start-up? What if your story created a powerful draw as opposed to just numbers? Nimisha Brahmbatt and I discuss this on The Career Challenges Podcast. Our conversation can serve as "Disruptive Investing 101." Enjoy!

How to Sell Your Story

Listen in as Casey Demchak shares how to sell your story. Writing a polished manuscript is important, but not marketing it is the same as not writing one at all. Casey shares a lot of valuable insight on how authors can create a book marketing plan that increases their chances of seeing positive returns from their books.